Visually Stimulating

A redesign of the McCormick Gourmet website included cutting down dense text in favor of captivating images and rich yet to-the-point copy. The result is a site that not only helps users with food preparation, but facilitates timely gatherings around McCormick herbs and spices. An updated "Life of Spice" section application and new "Flavor Forecast" that suggests spices and recipes that are in-season. The navigation is quick and easy-to-use. You can see the live site here or click through screenshots below.

Click on the image below to view the gallery screenshots.

TO NAVIGATE: use the arrow below the image or your left and right arrow keys to navigate through the ads.

Awards & Recognition:

2011 WebAwards for Outstanding Website, 2011 Hermes Creative Award - Gold - Website Overall, 2011 AiMA Award - "Most Effective Use Of A Website", 2011 IAC Award - Best Consumer Goods Website